The Transformative Power of AI: Enabling Real-Time Decisions and Hyper-Personalization (with Prof. Dimitrios Buhalis)

🗣️🎙️ Interview with ⁠⁠Prof. Dimitrios Buhalis, Bournemouth University Business School Professor Dimitrios Buhalis is a Strategic Management and Marketing expert with specialisation in Information Communication Technology, Smart Environments and Interactive Marketing, He is an expert in technology applications in the Tourism, Travel, Hospitality and Leisure industries. He is Professor of Smart Tourism at Bournemouth University Business School. In this conversation, Prof. Dimitrios Buhalis and Prof. Alessandro Inversini discuss the impact of technology, particularly AI, on the future of travel. Dimitrios highlights AI's role in personalizing experiences, predicting trends, and most importantly, making real-time decisions. He emphasizes the need for responsible implementation, considering challenges like privacy and equitable access to technology. Their discussion centers on the potential for hyper-personalization in travel experiences by 2040, driven by AI's ability to cater to individual preferences in specific contexts. 🎙️ In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland in order to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠. This content is produced by the ⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠with the support of ⁠⁠⁠⁠⁠Innosuisse⁠⁠⁠⁠⁠.