The Truth About Digital Agencies: Dave Hyman on What Works, What Doesn’t

Free SEO Audit HereWant to be a guest on the show? Apply hereIn this episode of eCommerce Australia, I’m joined by Dave Hyman, a highly-regarded name in the Australian digital marketing scene and founder behind several fast-growing agency ventures like Reform Digital.We unpack the real challenges eCommerce brands face when partnering with agencies, from broken promises to poor transparency, and discuss how to avoid the common traps that leave so many founders frustrated.This is a must-listen if you’ve ever felt let down by an agency or want to better understand what makes a great partnership in today’s crowded, often confusing digital landscape.The real reason so many eCommerce brands have been burnt by agenciesHow Dave built a successful digital agency during COVID (with no team and a baby on the way)What CRO really means in 2025, and why most brands are missing the pointWhy internal search functionality is an underrated growth lever for eCommerceThe role of transparency, both with clients and within yourselfWhat the future of agencies might look like with AI, automation, and shifting consumer behaviourThe #1 question every brand should ask before signing with any agencyConnect with our speakers: Connect with Ryan - https://www.linkedin.com/in/ryan-digital-marketing/Connect with Dave - https://www.linkedin.com/in/dave-hyman-digital/