The Truth About Why Brands Choose Amazon episode artwork

EPISODE · Sep 8, 2026 · 4 MIN

The Truth About Why Brands Choose Amazon

from My Amazon Guy · host Steven Pope

Send us Fan Mail Brand owners are choosing Amazon for very different reasons, and some never planned to sell there at all. In these real sales calls, sellers explain why they moved into Amazon FBA, entered the U.S. market, shifted from distribution to direct-to-consumer sales, reached more shoppers, reduced customer service work, stayed lean, and protected their products from unauthorized sellers. One seller even admits hating Amazon but stays because the money still makes sense. Watch the full video to hear why brands start selling on Amazon, what keeps them there, and how the platform fits into their long-term business plans.Need help with Amazon sales? Talk with the My Amazon Guy team: https://bit.ly/4jMZtxu#AmazonFBA #AmazonSeller #SellingOnAmazon #AmazonBusiness #EcommerceWant free resources? Dowload our Free Amazon guides here:Your $1M Roadmap is here!: https://bit.ly/3SBO7VkDownload the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps0:00 - Why Sellers Start and Stay on Amazon0:40 - Expanding Into the U.S. and Direct-to-Consumer Sales1:25 - Amazon FBA Freedom and Brand Protection2:30 - Patient Access and Product Quality3:02 - Easier Amazon Management and Lean Operations3:38 - Product Demand and Amazon Retail Reach4:15 - Partnerships and Hands-Off Amazon Management-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

Episode metadata supplied by the publisher feed · Published Sep 8, 2026

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Send us Fan Mail Brand owners are choosing Amazon for very different reasons, and some never planned to sell there at all. In these real sales calls, sellers explain why they moved into Amazon FBA, entered the U.S. market, shifted from distribution to direct-to-consumer sales, reached more shoppers, reduced customer service work, stayed lean, and protected their products from unauthorized sellers. One seller even admits hating Amazon but stays because the money still makes sense. Watch ...

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The Truth About Why Brands Choose Amazon

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