EPISODE · Nov 1, 2023 · 20 MIN
The Value Of Post-Sale Motion
from B2B Tech Talk with Ingram Micro · host Ingram Micro
Pre-sale is no longer the most delicate time in a sales process—post-sale action is just as critical for retention, and that means providing a stellar customer experience.Shelby Skrhak speaks with John Calhoun, channel account executive at Cisco/Ingram Micro, about:Turning CX into a profit center vs. a cost centerWhy a post-sales motion is importantHow a post-sales motion affects retentionTo join the discussion, follow us on Twitter @IngramMicroUSA #B2BTechTalkListen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts or Spreaker.
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The Value Of Post-Sale Motion
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