THE WIRE: Authenticity as a personal brand

Any real estate agent can knock on doors for prospects, but Emily Magee says only those who put their genuine self forward can seal the deal. Fresh off joining the esteemed McGrath roster as a real estate agent in their Paddington office, Emily sits down with hosts Grace Ormsby and Sadhana Smiles to share how she leveraged the skills she gained from her administrative role to successfully transition into a sales position. She also reveals how she overcame the baptism of fire she faced when she first stepped into a sales role, enumerates the external and internal factors that helped put her ahead of the game, and gives her take on the upcoming events that could impact market trends. In this episode, you will hear:   Why real estate transactions continue to be a "mostly human" affair    How being authentic and confident builds good business relationships    The good and bad habits of sales agents Make sure you never miss an episode by subscribing to us now on Apple Podcasts. Did you like this episode? Show your support by rating us or leaving a review on Apple Podcasts (REB Podcast Network) and by liking and following Real Estate Business on social media: Facebook, Twitter and LinkedIn. If you have any questions about what you heard today, any topics of interest you have in mind, or if you'd like to lend a voice to the show, email [email protected] for more insights.