THE WIRE: Authenticity as a personal brand

Any real estate agent can knock on doors for prospects, but Emily Magee says only those who put their genuine self forward can seal the deal.

Fresh off joining the esteemed McGrath roster as a real estate agent in their Paddington office, Emily sits down with hosts Grace Ormsby and Sadhana Smiles to share how she leveraged the skills she gained from her administrative role to successfully transition into a sales position.

She also reveals how she overcame the baptism of fire she faced when she first stepped into a sales role, enumerates the external and internal factors that helped put her ahead of the game, and gives her take on the upcoming events that could impact market trends.

In this episode, you will hear:

• Why real estate transactions continue to be a "mostly human" affair 

• How being authentic and confident builds good business relationships 

• The good and bad habits of sales agents

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