Thor A Rain on Dealing with Imposter Syndrome

Last summer, I met up with a talented and intelligent agency owner – let’s call her Susie. I have known and respected Susie for quite a few years, and she runs a mid-size agency in the B2B space. We were catching up on the state of her business, what was working, and what wasn’t; the usual stuff I love to talk about with agency owners. It turns out an area causing Susie some issues is imposter syndrome. That feeling of not being confident or the self-doubt that creeps in now and then. After a couple of years in lockdo...