Tiffani Bova on The Experience Mindset

In this Marketing Over Coffee: Learn about the crucial link between Employee Experience, Customer Experience and Success Direct Link to File Brought to you by our sponsors: LinkedIn and HelloFresh The Wall Street Journal Bestselling Author is back with her latest book: The Experience Mindset What's happened since we talked to her last about Growth IQ (translated into 11 languages around the world!) The owner of Customer Experience (CX) is the Employee, so improving Employee Experience (EX) is critical to success and growth Losing staff and using inadequate tech has massive impact on EX 11:01 LinkedIn – We've got a special offer for Marketing Over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Do you have to have product market fit locked at a star tup before you can do EX initiatives? You will reap the results of the good or bad habits you create at the start Can the culture be changed? How are other countries doing on CX and EX? 20:39 HelloFresh – America's #1 Meal kit! Get 16 free meals and free shipping!! https://hellofresh.com/moc16 Using a Customer Effort score to determine how you are doing in your vertical Improving retention by taking action prior to turnover What were some of the bright points taken from responding to the pandemic? Follow John and Tiffani on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.