TikTok for Brands: How the San Diego Zoo is Growing an Audience

While 2020 is widely known as the year of COVID-19 and much other craziness, TikTok has exploded on the scene.  Before COVID-19 taking over the year, I had the pleasure of sitting down with Jenn Beeing from the San Diego Zoological Society. She shared all the things the San Diego Zoo and the San Diego Safari Park were doing with this emerging platform.  While this interview was recorded way back in March, again apologies for the delay, there still is tons of great information if for you to take in if you're a prominent brand or business or even a local business.  Check it out!