Tips for Getting Personalization Right
from Total Retail Talks Hosted by Joe Keenan
With consumers engaging brands in a growing number of channels, retailers are challenged to deliver personalized shopping experiences. While they may have the data required to deliver on this need, using that data for said goal is an entirely different story. In episode 18 of Total Retail Talks, Jess Stephens, chief marketing officer at SmartFocus,…
Embed this episode
No transcript yet.
Frequently asked questions
How long is this episode of Total Retail Talks?
This episode is 8 minutes long.
When was this Total Retail Talks episode published?
This episode was published on January 4, 2016.
Can I download this Total Retail Talks episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.