Top 5 Mass Noun Mistakes

from Dragoman Transcreation · host UMIT OZAYDIN

If I was asked what one of the most commonly occurring mistakes I see in translations is, my answer would be the attempt to pluralize uncountable (mass) nouns. Uncountable nouns: Are seen as a mass and cannot be counted or separated (i.e., bread) Are not used with indefinite articles a / an Can be used with much / little / some / any (e.g., “a little knowledge is a dangerous thing“) Mistakes are understandable given that what is uncountable in one […]Become a supporter of this podcast: https://www.spreaker.com/podcast/dragoman-transcreation--4083088/support.

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Founded in Transcreation 💫 Delfina Morganti Hernández Welcome to FOUNDED IN TRANSCREATION, the first-ever podcast on transcreation + marketing, where we delve into how brands cross borders. 😍Transcreation blends translation with creation. Also referred to as rewriting or transadaptation, transcreation is the value-added language service rendering creative content into a new language for marketing purposes. Slogans, film titles, video games, app content, and ad copy are some examples of content that often require a brand to use transcreation.This podcast is about entering the realms of language and creativity with brands. Enjoy! 😃

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