Tourism: Aim for Value Over Volume

from Market Watch · host BFM Media

Foreign tourist arrivals have returned to Malaysia, reaching 26.6 million in 2025 and surpassing pre-pandemic levels of 26.1 million in 2019. However, should Malaysia focus on attracting higher-spending visitors rather than simply increasing tourist numbers? We speak to Redza Abdul Rahman, Director of Research at BIMB, for some answers.Image Credit: ShutterstockSee omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Jul 21, 2026

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Tourism: Aim for Value Over Volume

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