Tracey Veal, Manager, Media Relations, PGA TOUR

If you're a media member -- or hope to be -- Tracey Veal is the PGA TOUR's gatekeeper. She approves media credentials for the Tour's biggest events, including the PLAYERS, the Presidents Cup, and the FedEx Cup Playoffs, among others. She also coordinates with local tournament teams to make sure the logistics are squared away before every event, and administers the Tour's media credential website. Fascinating interview that goes deep into the symbiotic relationship between the Tour and the media, and how "media" is defined in an age when anybody with a phone can call themselves a reporter. Plus, stories from her 22-year hitch in the Coast Guard prior to entering the corporate world.