EPISODE · Apr 20, 2026 · 3 MIN
Train For High-Stakes Conversations | #1402
from Sales Secrets · host Brandon Bornancin
Why pressure exposes preparation gaps How to role play hard moments, not just ideal ones Why objection handling should be drilled repeatedly The importance of decision control in big conversations How recovery skills keep reps composed under pressure Why leaders should coach at game speed
What this episode covers
Brandon explains how to train for high-stakes sales conversations. Big moments expose weak preparation, not weak potential. He covers pressure training, objection drills, decision control, recovery routines, and how leaders should coach at game speed so reps can handle the conversations that actually move revenue.
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Train For High-Stakes Conversations | #1402
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