Transforming Customer Loyalty & Trust with AI — James Scutt, Qualtrics

Customer Experience Leader of the Year and Qualtrics' Head of Experience Community - Leaders Network, James Scutt joined Chris Johnston for this Adoreboard webinar, which was so impactful, we've re-packaged it as a special episode of Trust Builders! 💕Prior to Qualtrics, James was former Head of Customer Experience at the UK Post Office, he's now a global, award-winning  CX strategist, and he joined us to explore how AI is revolutionising customer trust and loyalty. If you're looking to unlock the true potential of AI for customer and employee engagement, this is a conversation you don't want to miss.👉 Highlights include:Why trust is more than just NPS scoresHow to humanise AI-driven customer (& employee!) interactionsBuilding emotional loyalty in a digital worldLessons from the public and private sectorsDiscover practical insights into how AI can enhance—not replace—human capabilities, with a focus on transparency, ethical usage, and personalization.  Overall; Trust is earned, not automated— but AI can help you earn it faster and smarter. 😉Qualtrics Community & Leaders Network:https://community.qualtrics.com/https://community.qualtrics.com/p/lea...Subscribe for more insights on building trust in the age of AI. 🎧 Listen on your favourite podcast platform or visit: https://adoreboard.com/podcasts#TrustBuilders #CustomerExperience #AI #CX #CustomerLoyalty #EmotionalIntelligence #HumanExperience #Qualtrics---Trust Builders Podcast 🚀 For CX, EX and Marketing ProfessionalsWith your hosts, Chris Johnston (Founder and CEO of Emotion-AI and predictive insights plaftorm, Adoreboard) and Alex Genov (former Zappos, Customer Research Leader, Author & Keynote Speaker)