Translating Your Books for Global Readers with Maxwell Zachs, The BookFunnel Podcast Ep 43

What if your next audience is waiting in another language?In this episode of the BookFunnel Podcast, Jack Shilkaitis and Emma Alisyn sit down with Maxwell Zachs, CEO of Translation Review and a longtime indie author, to explore how authors can bring their books into international markets without sacrificing quality, voice, or reader trust.Max explains how hybrid translation combines the speed and affordability of AI-assisted translation with the judgment, cultural knowledge, and nuance of professional human translators. The conversation goes far beyond simply translating the words on the page, covering everything from genre-specific terminology and localized marketing to foreign-language newsletters, international pricing, cover design, reader expectations, and long-term publishing strategy.Authors will also learn why a translated edition should be treated as a new publishing venture rather than an ancillary product—and why the translation itself is often only the beginning.Key TakeawayPublishing in translation is not simply a matter of converting a manuscript into another language. Each translated edition is a new book entering a new market, complete with its own readers, expectations, marketing opportunities, cultural context, and publishing strategy.Authors who approach translation with research, patience, professional support, and a willingness to engage with readers may discover opportunities well beyond the English-language market.About Maxwell ZachsMaxwell Zachs is the CEO of Translation Review and an independent author with nearly twenty years of publishing experience. After using AI-assisted translation to bring his own backlist into Spanish and other languages, Max recognized the need for professional human review to correct grammatical errors, preserve author voice, localize language, and improve the reader experience.Translation Review now works with a growing team of native-language translators to help authors prepare AI-assisted translations for publication across a wide range of international markets.Learn more about Translation Review and connect with Max through the company’s website.https://translationreview.ai/