TrulySignificant.com presents Jay Potter, CEO, Founder of ECOR Global, pioneer of recycling ag waste into MDF board episode artwork

EPISODE · Oct 14, 2025 · 48 MIN

TrulySignificant.com presents Jay Potter, CEO, Founder of ECOR Global, pioneer of recycling ag waste into MDF board

from Success Made to Last Legends · host Success Made to Last

Jay Potter was born without a fear of failure. The son of an accomplished engineer, he owned his own company at 15. He has an independent spirit, risk taker at heart, obsessed with true significance! Listen to his story behind ECOR, his company that successfully converts ag waste to building materials with an emphasis on circularity. Of significance, ECOR produces sheets of MDF (recycled wood particles) that eliminate toxic binders. Jay is deeply motivated to solve problems of inefficiencies. Jay's turning point to ECOR occurred when he had lunch with Ray Anderson, founder of Interface. He heard Anderson's Mission Zero environmental vision. This was the moment of truth when Jay realized the economic and moral potential of sustainability. Hear Jay's story of aligning his core values into an enterprise which eventually evolved to his creation of ECOR. ECOR is the next unicorn with actual pre-booked business north of $500 million. To invest, please contact www.ecorglobal.com. Talk to Jay today at [email protected] or call 858-472-0239. Become a supporter of this podcast: https://www.spreaker.com/podcast/success-made-to-last-legends--4302039/support.

Jay Potter was born without a fear of failure. The son of an accomplished engineer, he owned his own company at 15. He has an independent spirit, risk taker at heart, obsessed with true significance! Listen to his story behind ECOR, his company that successfully converts ag waste to building materials with an emphasis on circularity. Of significance, ECOR produces sheets of MDF (recycled wood particles) that eliminate toxic binders. Jay is deeply motivated to solve problems of inefficiencies. Jay's turning point to ECOR occurred when he had lunch with Ray Anderson, founder of Interface. He heard Anderson's Mission Zero environmental vision. This was the moment of truth when Jay realized the economic and moral potential of sustainability. Hear Jay's story of aligning his core values into an enterprise which eventually evolved to his creation of ECOR. ECOR is the next unicorn with actual pre-booked business north of $500 million. To invest, please contact www.ecorglobal.com. Talk to Jay today at [email protected] or call 858-472-0239. Become a supporter of this podcast: https://www.spreaker.com/podcast/success-made-to-last-legends--4302039/support.

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TrulySignificant.com presents Jay Potter, CEO, Founder of ECOR Global, pioneer of recycling ag waste into MDF board

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This episode was published on October 14, 2025.

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Jay Potter was born without a fear of failure. The son of an accomplished engineer, he owned his own company at 15. He has an independent spirit, risk taker at heart, obsessed with true significance! Listen to his story behind ECOR, his company that...

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