Turning ERG Inclusion Efforts into Measurable Commercial Results with Sheryl Miller

Organizations have invested billions of dollars into ERGs, yet many still struggle to demonstrate measurable business value in areas such as revenue growth, customer impact, operational performance, or cost reduction. In this episode, I sit down with Sheryl Miller, Founder of Reboot Global and CEO of the ERG Leaders Summit, to explore how organizations are repositioning ERGs from internal activity centers into business contributors. We discuss a critical shift: moving ERGs closer to customer insights, innovation, product improvement, and strategic business priorities to improve growth, market reach, and organizational performance. If ERGs are to remain relevant in today’s environment, the future belongs to groups that evolve from support activity to measurable business impact.