UGC Creators Are Changing Brand Marketing (Here’s Why) | Gabby Wells & Greg McArthur | S5E1 episode artwork

EPISODE · May 9, 2025 · 53 MIN

UGC Creators Are Changing Brand Marketing (Here’s Why) | Gabby Wells & Greg McArthur | S5E1

from Decoding Social Life · host Decoding Social Life

In this episode we caught up with Gabby & Greg! We discussed everything from the emerging UGC space to modern social life. We talked about working with brands for UGC Content. We unpacked different strategies to become better at videography and content creation. Should you text or call? Or does it even matter? On top of that we went deeper into how social media has affected dating. Stay till the end to hear our opinions on all of this! Guests: @GABBY.WELLS & @GREGMCARTHURRLead Producer: @SUMIRSRIVASTAVA Director/Producer: @HENRY.FITZHUGH Connect with us:@DECODINGSOCIALIFE Chapters: INTRO 0:28WHAT IS UGC? 2:22PASSION & WORK 9:35BUSINESS LESSONS 16:35HATERS 20:47BAD CONTENT DAYS 27:24THE FINAL CUT 32:25MEETING PEOPLE 39:57TEXT OR CALL? 45:24OUTRO 48:20Become a supporter of this podcast: https://www.spreaker.com/podcast/decoding-social-life--6139708/support.

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UGC Creators Are Changing Brand Marketing (Here’s Why) | Gabby Wells & Greg McArthur | S5E1

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