Ultra Marathon Mindset, Mindfulness and Staying with a Dream when the Odds are Against You! James Oliver-Founder of Atlas Bars

In this episode, I sit down with James Oliver, founder and CEO of Atlas Bars, to talk about mindset, resilience, entrepreneurship, and nutrition. James shares the story behind creating a clean, high-protein bar designed to not create cravings and have zero nutrients! It is actually made with ingredients that are whole and nourishing, imagine!!!!! We dive into his why, the discipline and mindset that fuel his leadership, and how he built Atlas bars from a kitchen experiment into one of the fastest growing nutrition brands. James is a true inspiration, he shares a deep story about a poster he used during the beginning days. It goes to show how he used perspective to shift his mindset when he would question anything. He touches upon a mindful practice that helps him in all areas of life, ultra marathons and running a successful business. I know that you will have so many takeaways from this episode on staying the course, whether it is for your business, family, fitness or wellness routine, James is truly a wonderful human to model. Enjoy! If you would like to try his bars, check out the link below! atlasbars.com https://atlasbars.com/?nbt=nb%3Aadwords%3Ag%3A19783520125%3A147279536312%3A775542641726&nb_adtype=&nb_kwd=atlasbars&nb_ti=aud-1162163194693%3Akwd-772486112075&nb_mi=&nb_pc=&nb_pi=&nb_ppi=&nb_placement=&nb_li_ms=&nb_lp_ms=&nb_fii=&nb_ap=&nb_mt=b&tw_source=google&tw_adid=775542641726&tw_campaign=19783520125&tw_kwdid=aud-1162163194693%3Akwd-772486112075&gad_source=1&gad_campaignid=19783520125&gbraid=0AAAAACtr5GAtdXk0MjY3aDNzHNriDmc-2&gclid=EAIaIQobChMI-__LhNKVkAMV8YDCCB0k9iqDEAAYASAAEgJ9pfD_BwE If you enjoy this episode, let me know! I love hearing from y’all!!!!! Have a wonderful day! Katie