Urgency Triage: Score Missed Calls and Send the Right Booking Path in 90 Seconds

Most contractors treat every missed call the same, and that’s why good leads slip away. This episode teaches a compact, repeatable system: a 3-point Urgency Score (Safety, Timeline, Budget) you can apply to any missed call or voicemail in under 90 seconds, plus three prewritten follow-up paths—Immediate Book, Schedule Window, and Nurture Sequence. You get practical scripts, exact SMS/voice-note language, and a step-by-step implementation checklist that works with basic phone auto-transcription and a cheap automation tool. The emphasis is on quick decisioning (score fast), sending the right next message, and measuring a single conversion metric so you can run a 7-day test. No extra staff, no tech PhD—just a simple triage that turns missed opportunities into booked jobs fast.