Using AI to 4x Your Support Team

In today's WordPress product landscape, support can make or break your business. But growing queues and a commitment to providing a great experience, your teams are often juggling multiple top priorities. In this episode of WP Product Talk, hosts Ian Misner and Zack Katz are joined by Ben Meredith to explore how AI can multiply your support team's impact without sacrificing the human touch. Drawing on his hands-on experience implementing AI-powered support workflows, Ben shares what "4x your team" actually means in practice. We'll cover: How to use AI in support "the right way" The human-AI hybrid model and where each does the heavy lifting Practical implementation without blowing up your existing workflow This episode is for product builders who are curious about AI in support but skeptical of the hype and want real talk about what works, what fails, and what's worth trying.