Vespa, McDonald's, Starbucks y su búsqueda de relevancia

from Brand Words, un podcast de Umbel Partners · host Umbel Partners

Vespa, McDonald’s o Starbucks son algunas de las marcas más icónicas de todos los tiempos. Repasamos su historia en busca de los movimientos que le permitieron recuperar su relevancia, para que aprendas de los grandes cómo mantener una marca en el radar de sus grupos de interés. — Aprende más en ⁠⁠⁠www.umbelpartners.com/brand-words⁠⁠⁠ Síguenos en ⁠⁠⁠LinkedIn⁠⁠⁠ | ⁠⁠⁠Instagram⁠

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This episode is 5 minutes long.

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This episode was published on October 23, 2023.

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