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EPISODE · Oct 12, 2023 · 20 MIN

Vic Riches: The Generation of Generative AI

from Leap into Luxury · host Natalie Lennon & MJ Evely

Combining generative AI with the intricate design practices of the luxury industry may seem like an unexpected pairing, but Vic Riches, Head of Design and Partnerships at Marc Jacques Burton, has proven that luxury brands can harness the power of advancing technology to not only elevate their offering, but intrigue a more experimental and curious customer base with this tech-enhanced creativity boost. This week’s episode explores the ways in which luxury brands can employ AI, how generative AI has propelled the launch of her brand and optimised her creative process.  Follow us on instagram:  https://www.instagram.com/leapintoluxurypodcast/?utm_source=ig_web_button_share_sheet&igshid=ZDNlZDc0MzIxNw== Hosts: Natalie Lennon & MJ EvelyGuest: Vic RichesCreated by: LEAP LuxeSound Production: Housestudios 

Episode metadata supplied by the publisher feed · Published Oct 12, 2023

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Combining generative AI with the intricate design practices of the luxury industry may seem like an unexpected pairing, but Vic Riches, Head of Design and Partnerships at Marc Jacques Burton, has proven that luxury brands can harness the power of advancing technology to not only elevate their offering, but intrigue a more experimental and curious customer base with this tech-enhanced creativity boost. This week’s episode explores the ways in which luxury brands can employ AI, how generative A...

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This episode was published on October 12, 2023.

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