“Visibility is Not Vanity” with KJ Blattenbauer (GWTW876)

What’s the first thing that comes to mind when you think about publicity? After I think about celebrities, perfume ads, TMZ, and shameless attention-seekers, I say, “I guess it’s not for me.” Thankfully, today’s guest is on the show to make me laugh and correct my thinking because PR is for everyone. KJ Blattenbauer is a publicist, author, and speaker who helps founders and experts move from overlooked to in-demand through credibility-driven visibility. In our conversation, she gives actionable steps on making sure your visibility is connected to your goals and your audience; it’s about service and storytelling. She also shares the importance of not giving up when someone says no, that all you need is a sprinkling of audacity to make a difference, why it doesn’t hurt to try something a million times, and why you can never have too much passion. Show Links Hearsay PR Pitchworthy: The No-Fluff Playbook to Publicity That Pays Off by KJ Blattenbauer Aaron Rodgers: Enigma (TV Series 2024) “Untold” – The Fall of Favre (TV Series 2025) I’m Chevy Chase and You’re Not (2025) Three Amigos! (1986) Tree Paine – Taylor Swift’s Publicist P.T. Barnum We Need Your Art: Stop Messing Around and Making Something by Amie McNee Threads