EPISODE · Jun 3, 2026 · 30 MIN
Want to Write a Book? Here’s What Nobody Tells You Featuring Julie Trelstad
from Pull the Chute - Grow your People, Grow your Company Podcast · host Jeff Sesol and Janna Landry
Send us Fan MailWhat if writing a book could transform your brand?In this episode, publishing expert Julie Trelstad shares how the world of books has completely changed—from traditional publishing to personal branding and AI-powered writing.Here’s the reality:📚 You no longer need to be a “professional author” to write a book.Today, books are helping business owners, coaches, leaders, and entrepreneurs:✨ Build credibility✨ Grow their audience✨ Share expertise✨ Create new opportunitiesOne surprising stat?😳 More than 4,000 books are published every week.So how do you stand out?👉 Build your niche.👉 Own your story.👉 Create for YOUR audience.And yes… we talked about AI too 👀The future isn’t AI replacing humans.It’s humans learning how to use AI better.
What this episode covers
Send us Fan Mail What if writing a book could transform your brand? In this episode, publishing expert Julie Trelstad shares how the world of books has completely changed—from traditional publishing to personal branding and AI-powered writing. Here’s the reality: 📚 You no longer need to be a “professional author” to write a book. Today, books are helping business owners, coaches, leaders, and entrepreneurs: ✨ Build credibility ✨ Grow their audience ✨ Share expertise ✨ Create new opportunities...
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Want to Write a Book? Here’s What Nobody Tells You Featuring Julie Trelstad
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