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Welche Rolle spielt Kundenbindung im Versicherungsgeschäft - heute und in Zukunft? episode artwork

EPISODE · May 10, 2022 · 32 MIN

Welche Rolle spielt Kundenbindung im Versicherungsgeschäft - heute und in Zukunft?

from Insurance. Explorers. - Schlanke Prozesse & moderne IT · host Convista AG

Aktuelle Studien wie der YouGov-Report "Wechselbereitschaft Girokonto" zeigen, dass selbst in Branchen, in deren Kundenbindung traditionell hoch ist, die Wechselbereitschaft steigt. Und in der Versicherungsbranche? Wie wechselwillig sind Versicherte? Warum wird Kundenbindung immer wichtiger? Und vor allem: Wie kann man Versicherte ans Unternehmen binden? Diese Fragen nimmt Alexander Sladeczek, Associate Partner bei ConVista Consulting AG, in dieser Episode unter die Lupe.

Episode metadata supplied by the publisher feed · Published May 10, 2022

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Welche Rolle spielt Kundenbindung im Versicherungsgeschäft - heute und in Zukunft?

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