Welcome to Pivot or Perish

Hey y’all, I’m Bianca Jordan an attorney turned marketing strategist and the host of Pivot or Perish, a podcast to help you flip the script on what’s not working in your business, and learn the strategies that will sustain its growth, and support the vision you have for your career. As an entrepreneur running two businesses, I get it because I’ve been there, and I know how overwhelming it can be not knowing which move to make first, what really works, when to pivot, or even when it’s time to call it quits. So I’m here to help break it all down for you in a judgment free zone- and I don’t gatekeeper so I’ll be keepin’ it all the way real, and even sharing my own mistakes along the way. Pivot or Perish is all about empowering you to build the life and career you want regardless of what others have to say about your choices. And I’ll be sharing tips, tricks, and hard truths about entrepreneurship that some business owners hide behind their social media posts. From how to show up as your most authentic self in your marketing, and other insights that are relevant to what you’re dealing with as a service-based professional building your business online, I’ve got you. I’ll drop an episode each week, and they’ll cover educational tips, guest interviews, and some behind the scenes of how I’m pivoting from 10 years of running my own law firm, to pursuing my new marketing venture full time- and I’ll spill ALL the tea from how I’m building my new offers, hiring- and firing, and everything in between. Ready to get your pivot on? Please follow Pivot or Perish wherever you listen to podcasts. And in the meantime in between time, keep in touch on social media. I’m @brazenlawyer everywhere. Chat soon!