EPISODE · May 25, 2025 · 10 MIN
【文化360】《中國古代的商賈》（六）
from 文化360
街頭的飛機欖、叮叮糖，是不少人童年的叫賣記憶，其實早在古代就有「市聲廣告」的雛形。除了聲音叫買，古人還發明了各種「靜默的招晃廣告」：招牌、酒旗、紅燈籠，無需開口，照樣吸引人潮。今集《文化360》陳玉清就講解古代商人如何運用廣告智慧推銷貨品打響買賣。詳情請今集收聽【文化360】。
What this episode covers
街頭的飛機欖、叮叮糖，是不少人童年的叫賣記憶，其實早在古代就有「市聲廣告」的雛形。除了聲音叫買，古人還發明了各種「靜默的招晃廣告」：招牌、酒旗、紅燈籠，無需開口，照樣吸引人潮。今集《文化360》陳玉清就講解古代商人如何運用廣告智慧推銷貨品打響買賣。詳情請今集收聽【文化360】。
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【文化360】《中國古代的商賈》（六）
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How long is this episode of 文化360?
This episode is 10 minutes long.
When was this 文化360 episode published?
This episode was published on May 25, 2025.
What is this episode about?
街頭的飛機欖、叮叮糖，是不少人童年的叫賣記憶，其實早在古代就有「市聲廣告」的雛形。除了聲音叫買，古人還發明了各種「靜默的招晃廣告」：招牌、酒旗、紅燈籠，無需開口，照樣吸引人潮。今集《文化360》陳玉清就講解古代商人如何運用廣告智慧推銷貨品打響買賣。詳情請今集收聽【文化360】。
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