EPISODE · Nov 10, 2022 · 37 MIN
Wenn man mal gewinnt und mal die anderen verlieren.
from CFPodcast: Genau mein Fall · host COHAUSZ & FLORACK: Michel Kaminsky & Dr. Reinhard Fischer
Beim sogenannten Ambush Marketing nutzt man z.B. sportliche Großereignisse, um in dessen Umfeld zu werben ohne selber als Sponsor o.ä. involviert zu sein. Wo hier die rechtlichen Grenzen sein können und wie unterschiedlich ähnlich gelagerte Fälle bei Gericht entschieden werden, darüber sprechen wir in dieser Folge.
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Wenn man mal gewinnt und mal die anderen verlieren.
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This episode is 37 minutes long.
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This episode was published on November 10, 2022.
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