EPISODE · May 28, 2026 · 14 MIN
What 847 Lost Deals Taught Me About Handling Objections (LIVE SMMA Session)
from Build Different · host Jake Rivera
What if I told you that 847 failed deals taught me more about sales than any $5,000 course ever could? Jake Rivera breaks down the exact objection-handling system that turned his biggest failures into his most profitable wins, and why most entrepreneurs completely misunderstand what objections really mean. 🎯 What You'll Learn: • The 4-6 objection rule that 80% of successful deals follow (and why giving up after one "no" kills your revenue) • Why "I need to think about it" is actually the best objection you can get (67% of prospects say this, but here's the real psychology behind it) • The response framework that turns any pushback into forward momentum (works for service businesses, SaaS, or physical products) • How silent prospects are actually 3x less likely to buy than those who object loudly 👤 Perfect for: entrepreneurs who want to close more deals without feeling pushy or manipulative. 📍 Chapters: [00:00] Jake Rivera reveals why 847 lost deals changed everything [01:45] The objection psychology most salespeople completely miss [04:20] "I need to think about it" decoded (and your exact response) [06:50] Price objections: why they're never really about money [09:15] The timing objection that actually means they're interested [11:30] Your objection-handling toolkit for any situation The difference between entrepreneurs who scale and those who stay stuck isn't talent or luck. It's knowing how to handle the word "no" without crumbling or getting defensive. This episode gives you the exact scripts and mindset shifts that work. 🔔 Never miss an episode: Follow Build Different on Spotify or Apple Podcasts and turn on notifications. New episodes drop daily, your next breakthrough insight is one tap away. 🔍 Topics: sales objections, closing deals, sales psychology, objection handling, sales training Catch every episode at Build Different --------------- Keywords: wealth building, business success, sales strategies, entrepreneurial journey Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
What if I told you that 847 failed deals taught me more about sales than any $5,000 course ever could? Jake Rivera breaks down the exact objection-handling system that turned his biggest failures into his most profitable wins, and why most entrepreneurs completely misunderstand what objections really mean. 🎯 What You'll Learn: • The 4-6 objection rule that 80% of successful deals follow (and why giving up after one "no" kills your revenue) • Why "I need to think about it" is actually the best objection you can get (67% of prospects say this, but here's the real psychology behind it) • The response framework that turns any pushback into forward momentum (works for service businesses, SaaS, or physical products) • How silent prospects are actually 3x less likely to buy than those who object loudly 👤 Perfect for: entrepreneurs who want to close more deals without feeling pushy or manipulative. 📍 Chapters: [00:00] Jake Rivera reveals why 847 lost deals changed everything [01:45] The objection psychology most salespeople completely miss [04:20] "I need to think about it" decoded (and your exact response) [06:50] Price objections: why they're never really about money [09:15] The timing objection that actually means they're interested [11:30] Your objection-handling toolkit for any situation The difference between entrepreneurs who scale and those who stay stuck isn't talent or luck. It's knowing how to handle the word "no" without crumbling or getting defensive. This episode gives you the exact scripts and mindset shifts that work. 🔔 Never miss an episode: Follow Build Different on Spotify or Apple Podcasts and turn on notifications. New episodes drop daily, your next breakthrough insight is one tap away. 🔍 Topics: sales objections, closing deals, sales psychology, objection handling, sales training Catch every episode at Build Different --------------- Keywords: wealth building, business success, sales strategies, entrepreneurial journey Learn more about your ad choices. Visit megaphone.fm/adchoices
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What 847 Lost Deals Taught Me About Handling Objections (LIVE SMMA Session)
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