PODCAST · society
Build Different
by Jake Rivera
Think most business advice is just recycled motivational quotes? Jake Rivera cuts through the noise with real strategies that actually work. Build Different breaks down how modern entrepreneurs really build wealth — from finding your first profitable idea to scaling past seven figures. You'll get specific tactics for productivity, startup growth, and business systems that Jake used to sell his SaaS company before turning 30. No fluff, no generic "follow your passion" talk, just the exact moves that separate successful founders from everyone else still stuck in the planning phase.Jake doesn't just talk theory. He's been there — built a tech company from zero, scaled it fast, and walked away with eight figures to show for it. Now he's sharing the behind-the-scenes playbook that most "gurus" won't tell you because they've never actually done it themselves.Every episode gives you actionable takeaways you can use immediately, whether you're launching your first business or trying to brea
Episodes
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The $85k SMMA System That Broke Every Rule (7 Month Case Study)
Most SMMA "experts" preach the same tired strategies while barely hitting $10k/month themselves. But what if everything you've been told about scaling a social media marketing agency is backwards? Jake Rivera breaks down a real case study of someone who hit $85,000 monthly revenue in just 7…
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The $85k SMMA Blueprint: What 99% of Agencies Are Missing
Most SMMA owners are stuck at $5-10k per month because they're following the same tired playbook everyone else uses. But what if the agencies hitting $80k+ monthly are doing something completely different? In this episode, Jake Rivera breaks down the exact blueprint one marketer used to scale…
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The $1M Victim Mindset: Why 97% of People Never Escape Poverty
Most people think they're just unlucky with money. Jake Rivera reveals the brutal truth: 97% stay broke because they choose victim mindset over ownership thinking. The data is shocking and the solution is simpler than you think. 🎯 What You'll Learn: • The 20-year millionaire study that proves…
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The $47K Cold Email Mistake 99% of Entrepreneurs Make
Most entrepreneurs think they need to "warm up" prospects before sending a cold email. They're burning $47,000 in lost revenue while their competition books meetings with CEOs. Jake Rivera booked 2,000 meetings using a system that breaks every "relationship-first" rule in the book. 🎯 What You'll...
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Why 90% of Coaches Fail at High Ticket Sales (And What Actually Works)
Most coaches think high-ticket sales is about fancy scripts and aggressive closing techniques. Jake Rivera proved them wrong by signing 500+ clients using a completely different approach that actually makes selling easier, not harder. 🎯 What You'll Learn: • The counterintuitive reason why…
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Why Your SMMA Will Never Hit $10k/mo (And What Actually Works)
Most SMMA owners think they need 100 clients to hit $10k/mo. Wrong. Jake Rivera breaks down why you actually need just 2-5 high-value clients and the exact system to land them. Stop chasing follower counts and start building real recurring revenue. 🎯 What You'll Learn: • Why charging…
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Why 87% of Social Media Agencies Fail in Year One (I Almost Did Too)
Most people think starting an SMMA is easy money - post some Instagram ads, collect monthly retainers, profit. Jake Rivera is about to shatter that fantasy. 87% of social media marketing agencies fail within 12 months, and the reasons will probably shock you. Jake breaks down the brutal math…
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Why 90% of SMM Agencies Failed in 2025 (The 3 That Survived)
What if 90% of SMM agencies dying in 2025 wasn't a crisis, but a massive opportunity? In this episode, Jake Rivera breaks down why most social media marketing agencies crashed hard this year and reveals the exact model the 3% used to not just survive, but absolutely crush it. 🎯 What You'll…
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Why 90% of SMMAs Fail in 2025 (And the 3 Models That Don't)
90% of social media marketing agencies crash and burn before hitting their first year. Yet a small group of SMMA owners are pulling in $50K-$100K monthly while their competitors fight over $2,000 clients. Jake Rivera breaks down exactly why most agencies fail and reveals the three specific models...
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Why 97% of Facebook Ads Fail (And the 15x ROI Formula That Works)
Most SMMA owners think they're killing it with Facebook ads. They're not. Jake Rivera breaks down why 97% are actually bleeding money and reveals the exact campaign structure that delivers 15x ROI for the agencies that get it right. 🎯 What You'll Discover: • Why focusing 80% of your budget on…
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Hamza's $2M Adonis Academy Scam: 5 Red Flags That Could Save Your Money
847 men each lost $3,000 to Hamza's Adonis Academy before they figured out they were being played. In this episode, Jake Rivera breaks down exactly how this predatory coaching scheme worked and the specific red flags you need to spot before you become the next victim. This isn't just about Hamza....
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Why Alex Hormozi's SMMA Strategy Beats Cold Outreach Every Time
Wait - you're spending 60% of your time chasing SMMA clients instead of delivering results? Jake Rivera breaks down why most agencies are stuck in this endless cycle and how Alex Hormozi's niche-down strategy changes everything. Here's the truth: only 13% of SMMA agencies survive their first…
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Why Your SMMA Has Zero Clients: The Spray-and-Pray Trap
Why are 90% of social media marketing agencies stuck chasing leads like they're playing the lottery? Jake Rivera cuts straight to the truth: your SMMA has zero clients because you're spraying your pitch everywhere instead of proving your value upfront. Most agencies fail because they're selling...
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The $47,000 SMMA Booking Mistake 90% of Agencies Make in 2025
Why are 90% of SMMA agencies losing $47,000 per year to booking mistakes they don't even know they're making? Jake Rivera breaks down the appointment booking strategy that's quietly separating successful agencies from everyone else still struggling to fill their calendars. Most agency owners…
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The $2.3M SMMA Secret Every Agency Owner Missed in 2025
Most SMMA owners are still stuck selling basic social media posts while smart agencies quietly bank $2.3M by selling something completely different. Jake Rivera breaks down the AI automation shift that's separating winners from everyone else in 2025. 🎯 What You'll Learn: • Why agencies using AI...
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I Made $300k This Year With This Weird Content Strategy
What if I told you someone's making $300,000 a year with zero paid ads, zero cold emails, and zero sales calls? Jake Rivera breaks down a content creator's unconventional "priority ladder queue" system that turns organic content into serious revenue. 🎯 What You'll Learn: • The exact priority...
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Why Your Content Gets Zero Leads (And What Gets Me $25k/Month)
Most entrepreneurs think content marketing means posting motivational quotes and hoping someone buys. Jake Rivera proves why 97% of business content gets ignored while his generates $25k monthly from a simple strategy most founders completely miss. Here's the reality: only 3% of your market is...
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Why 97% of SMMA Students Never Hit $10K: The Truth Gurus Won't Tell You
Ever wonder why your SMMA course didn't deliver the six-figure results it promised? Jake Rivera breaks down the brutal math behind social media marketing agencies that course creators don't want you to know. Turns out, 97% of students never even hit their first $10K month. 🎯 What You'll Learn: •...
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My $10M/Year Morning Routine: Why I Sleep on a $50 Mattress
Most successful people wake up in $2,000 beds, drink $30 smoothies, and follow 47-step morning routines. Jake Rivera makes $10 million a year and sleeps on a $50 mattress. His entire apartment looks like a monk's cell, and that's exactly the point. The average person burns through 35,000…
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Why 97% of SMMA Agencies Fail in Their First 6 Months
97% of SMMA agencies crash and burn before they hit their first six-month mark. Jake Rivera breaks down exactly why most fail and the three non-negotiable steps that separate the winners from the wannabes. Starting a social media marketing agency sounds simple until you realize most entrepreneurs...
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Sam Ovens' $100M Secret: The 3 Frameworks Most Consultants Never Learn
What if the difference between a struggling consultant and an 8-figure empire isn't talent, but just knowing three specific frameworks? Jake Rivera breaks down Sam Ovens' exact playbook that took him from zero business experience to $100 million in revenue in just 6 years. Most consultants fail...
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The Gaming Addiction That Made Me $847K Last Year (Step-by-Step)
Most people think gaming is a waste of time. Jake Rivera thought so too, until his "addiction" generated $847,000 in revenue last year. In this episode, Jake breaks down exactly how he turned late-night gaming sessions into multiple profitable businesses. 🎯 What You'll Learn: • The 3-step system...
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The $20k SMMA Mistake 99% of Agencies Make (Austin Avoided It)
Most agency owners chase every client they can get. Austin did the opposite and hit $20k monthly revenue in 8 months. Here's how he cracked the code that 99% of SMMA founders completely miss. In this episode, Jake Rivera breaks down Austin's counterintuitive approach to building a profitable…
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Why 97% of SMMA Agencies Fail Client Onboarding (And My Fix)
Most SMMA owners think client onboarding is just sending a welcome email and a questionnaire. That's exactly why 97% of them lose clients in the first 90 days. In this episode, Jake Rivera breaks down the exact 7-step system that separates successful agencies from the ones constantly scrambling…
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Why 97% of SMMA Owners Fail (And the 3% Who Don't Do This)
Most social media marketing agencies crash and burn within their first year. But Jake Rivera breaks down exactly why 97% fail while the other 3% build six-figure businesses - and it's not what you think. The shocking truth? You don't need a single dollar to start an SMMA that actually works.…
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7 Secrets Every $10 Million Entrepreneur Knows (But Won't Tell You)
Most entrepreneurs never see $10 million in revenue because they're missing seven critical secrets that the ultra-successful guard like trade secrets. In this episode, Jake Rivera breaks his silence and reveals the exact strategies he used to build his company to eight figures before age 30.…
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TikTok Agencies Made $50M Last Year. Here's Why They're All Broke Now
Most short-form content agencies made $50 million last year. But here's the problem: AI tools just killed their entire business model overnight. In this episode, Jake Rivera breaks down why the agencies that once dominated TikTok and Instagram are scrambling to survive, and what it means for…
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Why 99% of People Think Like Employees (And Stay Broke)
You know what the difference is between someone making $50K and someone making $500K? It's not talent, luck, or even connections. It's how they think about money. In this episode, Jake Rivera breaks down the exact mindset shift that separates millionaires from everyone else still trading time for...
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I'm About to Lose $10M Because of These 3 Legal Blind Spots
What if a single contract mistake could wipe out your entire business overnight? Jake Rivera breaks down the three legal blind spots that are putting his $10 million company at risk and shares the specific steps every entrepreneur needs to take before it's too late. 🎯 What You'll Learn: • Why…
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Why Michal's SMMA Hit $25k/Month While Others Fail (The Real Reason)
Most SMMA owners struggle to hit even $5k monthly. Michal cracked $25k by doing the opposite of what every "guru" preaches. Jake Rivera breaks down the exact system that took Michal from $3,000 to $25,000 monthly revenue in just 18 months, and why most agencies fail before they even start. 🎯…
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Why Your SMMA Is Losing $10,000 Every Month (Pricing Secrets)
If you're charging $500 a month for SMMA services, you're basically working for free. Jake Rivera breaks down why most agency owners are stuck in a race to the bottom and the exact pricing framework that helped him scale past eight figures before 30. Most SMMA owners think competing on price is…
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Why Top SMMA Owners Charge 10x More (Without Losing Clients)
Most agency owners are leaving $50,000+ on the table every year because they're scared to charge what they're actually worth. Jake Rivera breaks down why the agencies crushing it in 2025 are charging 10x more than their competition and keeping every single client happy. Here's what's wild: 73% of...
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Why Your SMMA Sales Pitch Is Costing You $10K+ Per Month
What if the one thing killing your agency growth isn't your service or your team, but the way you pitch prospects? Jake Rivera reveals why 87% of SMMA owners are sabotaging their own sales calls without realizing it. Most agencies pitch features and hope clients connect the dots. Meanwhile, Jake...
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Why Most SMM Agencies Fail (And How George Hit $20k in 120 Days)
Most social media marketing agencies crash and burn within their first year. George didn't just survive - he hit $20,000 monthly recurring revenue in 120 days. In this episode, Jake Rivera breaks down the exact system George used to build a profitable SMMA faster than most people get their first...
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Why Top SMMA Owners Never Procrastinate (3-Step System Revealed)
Here's your SMMA procrastination-crushing description: Most SMMA owners think they have a motivation problem. Wrong. Jake Rivera breaks down why the top 1% of agency owners never procrastinate and reveals the exact three-step system they use to stay locked in. Spoiler: it's not about willpower.…
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Why 90% of SMMA Agencies Die in 12 Months (And the 17-Minute Fix)
87% of social media marketing agencies crash and burn before their first birthday. Want to know what the surviving 13% do differently? Jake Rivera breaks down the exact 17-minute framework that separates thriving SMMA owners from the ones still hunting for their first client. Most agency owners...
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What 847 Lost Deals Taught Me About Handling Objections (LIVE SMMA Session)
What if I told you that 847 failed deals taught me more about sales than any $5,000 course ever could? Jake Rivera breaks down the exact objection-handling system that turned his biggest failures into his most profitable wins, and why most entrepreneurs completely misunderstand what objections...
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Why 94% of SMMA Owners Fail at Booking Appointments (And the 6% That Don't)
Ever wonder why most SMMA owners send dozens of messages before booking a single appointment? Jake Rivera breaks down the brutal math: 94% of agency owners fail because they're using the exact same broken scripts everyone else is using. But the 6% who succeed? They know something completely...
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The $25K Monthly Revenue Jump: What Most Agency Owners Get Wrong
Most agency owners think scaling means grinding harder for more clients. This guy proved them wrong by tripling his revenue in 90 days without adding a single new customer. Jake Rivera breaks down the exact system that took one marketing agency from $10k to $35k monthly revenue in just three...
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What Dave Ramsey Gets Wrong About Money Management
You know what Dave Ramsey gets wrong? He tells people to save first, pay bills later. Jake Rivera flips that completely backwards with a priority-based system that actually keeps you from going broke. While 64% of Americans can't cover a $400 emergency, people using Jake's approach save 23% more...
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What Tony Robbins Gets Wrong About Life Transformation
What if everything Tony Robbins taught you about changing your life is actually keeping you stuck? Jake Rivera breaks down why the motivational guru's approach fails for 90% of people and reveals the simple three-step process that actually works. Spoiler alert: it has nothing to do with jumping...
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I Tested 47 SMMA Client Strategies. Only 4 Actually Work.
Most SMMA gurus promise you'll land clients in 30 days. Jake Rivera tested 47 different strategies and found that 43 of them are complete garbage. Only 4 actually work in 2025, and most agencies are still using outdated tactics from 2019. Here's the brutal truth: while everyone else is spamming...
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Why 93% of Entrepreneurs Never Hit $10K/Month (And What the 7% Know)
What if 93% of entrepreneurs are stuck below $10k/month because they're optimizing the wrong things? Jake Rivera breaks down the one tracking system that separates the 7% who scale from everyone else spinning their wheels. Most founders obsess over product features, marketing tactics, and growth...
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Why Gary Vaynerchuk's Agency Model Just Died
Gary Vaynerchuk built VaynerMedia into a $150 million agency powerhouse. But the business model that made him famous? It's about to become completely obsolete. Jake Rivera breaks down why traditional social media marketing agencies are hitting a wall that most won't survive. 🎯 What You'll Learn…
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Why Your To-Do List Is Making You Broke (Priority Ladder Method Explained)
Your to-do list isn't helping you get rich. It's actually keeping you broke. Jake Rivera breaks down why most productivity systems fail entrepreneurs and introduces the Priority Ladder Queue, a dead-simple method that stops your brain from sabotaging your success. 🎯 What You'll Learn: • Why…
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Why 97% of Social Media Agencies Fail (And the 3% Secret)
Why do 97% of social media agencies crash and burn within their first year? Jake Rivera breaks down the brutal truth about SMMA failures and reveals the exact playbook the 3% use to hit $10k months consistently. Most agency owners chase every shiny client they can find. Wrong move. The winners...
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The $833,333 SMMA Formula: Why Most People Do It Backwards
Think you know how to build an SMMA? Most people are doing it completely backwards, which is why they're stuck at $3K months while Jake Rivera breaks down the exact 29-step formula that gets agencies to $833,333 monthly. That's $10 million annually, putting you in the top 1% of agencies…
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How To Get SMMA Meetings in 2025 (Appointments Masterclass)
Most SMMA owners are drowning in rejected outreach while a small group books 10-20 qualified meetings every single week. What's the difference? Jake Rivera breaks down the exact system that separates the pros from the pretenders in 2025. 🎯 What You'll Learn: • The 80/20 rule top performers use:...
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Why 97% of SMMA Attempts Die in 90 Days (And How to Beat the Odds)
Want to know why 97% of Social Media Marketing Agencies crash and burn before their first profitable quarter? Jake Rivera breaks down the brutal truth behind SMMA failures and gives you the exact 9-step framework that separates the winners from the wannabes. Most people think starting an SMMA is...
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What Google Employees Know About Loving Work That You Don't
Here's the brutal truth: 85% of workers hate their jobs, but Google employees report some of the highest job satisfaction rates on the planet. What do they know that you don't? In this episode, Jake Rivera breaks down the specific mindset shifts that separate people who love their work from those...
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ABOUT THIS SHOW
Think most business advice is just recycled motivational quotes? Jake Rivera cuts through the noise with real strategies that actually work. Build Different breaks down how modern entrepreneurs really build wealth — from finding your first profitable idea to scaling past seven figures. You'll get specific tactics for productivity, startup growth, and business systems that Jake used to sell his SaaS company before turning 30. No fluff, no generic "follow your passion" talk, just the exact moves that separate successful founders from everyone else still stuck in the planning phase.Jake doesn't just talk theory. He's been there — built a tech company from zero, scaled it fast, and walked away with eight figures to show for it. Now he's sharing the behind-the-scenes playbook that most "gurus" won't tell you because they've never actually done it themselves.Every episode gives you actionable takeaways you can use immediately, whether you're launching your first business or trying to brea
HOSTED BY
Jake Rivera
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