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What B2B can Learn from B2C, with Keith Messick episode artwork

Apr 21, 2022 36 min

What B2B can Learn from B2C, with Keith Messick

from B2B Growth Hosted by Sweet Fish

In this episode, Benji talks to Keith Messick, Chief Marketing Officer at LaunchDarkly. We've come to a time in B2B marketing where more and more we're taking ideas from B2C marketing. But it hasn't always been that way. Today we jump into a time machine to discuss the evolution and how that informs where we are now, in 2022.

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What B2B can Learn from B2C, with Keith Messick

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