What CEOs' Assistants Wish You Knew About Getting Through (Insider Secrets)

What if I told you that 75% of your "brilliant" outreach never even reaches the person you're trying to contact? Jake Rivera breaks down why most entrepreneurs fail at getting past gatekeepers and reveals the psychological tactics that actually work. Executive assistants are trained to be human firewalls. They screen thousands of calls and emails, protecting their bosses from time-wasters. But smart entrepreneurs know exactly how to flip this dynamic and turn gatekeepers into allies. 🎯 What You'll Learn: • The specific times gatekeepers are 3x more likely to put you through (hint: it's not Monday morning) • Why using first names instead of titles increases your success rate by 40% • The conversation framework that makes assistants want to help you reach their boss • How to sound important without lying about who you are 👤 Perfect for: entrepreneurs who are tired of getting blocked by assistants and receptionists when trying to reach decision makers. 📍 Chapters: [00:00] Jake Rivera introduces the gatekeeper problem [01:30] Why 75% of outreach gets blocked before it starts [04:00] The psychology behind what gatekeepers actually respond to [07:00] Specific scripts that bypass the screening process [10:00] Timing tactics that triple your chances of getting through [12:00] How to build relationships with assistants for long-term access Most people think gatekeepers are obstacles to overcome. The real pros know they're the fastest path to the decision maker. Once you understand what these assistants are really thinking, getting meetings becomes predictable instead of hoping and praying. 🔔 Never miss an episode: Follow Build Different on Apple Podcasts or Spotify and turn on notifications. New episodes drop daily, your next breakthrough insight is one tap away. 🔍 Topics: sales tactics, cold outreach, executive assistants, business networking, entrepreneur mindset Catch every episode at Build Different ------- Keywords: client acquisition, startup advice, entrepreneur mindset, business success, seven figure business, revenue growth, sales strategies, entrepreneurial journey Learn more about your ad choices. Visit megaphone.fm/adchoices