What D2C Brands Must Do Before AI Agents Become The Buyer

On this episode of ChaiNet, we sit down with Anant Bhat, Co-founder and CTO of Paperflite.After a decade at Cognizant, Anant left to build a content intelligence platform. But today, we’re talking about what happens when AI agents become the shoppers instead of humans.In this conversation, Anant breaks down:* What changes when AI agents shop on behalf of consumers?* Whether great creatives still matter when the buyer isn’t human.* What “AI-ready content” actually looks like for D2C brands.* How AI will reshape India’s D2C market.* Concrete steps founders should take to prepare for the AI agent era.* The biggest mistakes brands are making with AI right now.If you’re a D2C founder wondering what agentic commerce means for your business, this episode is for you.Listen to Anant Bhat on ChaiNet now. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit chainet.substack.com