PodParley PodParley
PodParley
What Do I Do When A Keyword Doesn’t Convert? (Classic)

EPISODE · Jun 9, 2023 · 44 MIN

What Do I Do When A Keyword Doesn’t Convert? (Classic)

from The PPC Den: Amazon PPC Advertising Mastery · host The PPC Den

Wondering when you should cut bait and pause a keyword with zero sales? We’re here to help! This episode is all about keyword management, specifically how you can track and manage keywords that don’t have conversions. Mike and Stephen leave no stone unturned as they breakdown everything you need to know about keywords that aren’t converting. This episode is a rerelease of one of our most popular episodes. Please note the resources and link section for any relevant updates.  We’ll see you in The PPC Den! 🦡 Highlights ​​ 0:00 Nancy shares what to expect in this episode 1:55 Intro 3:45 What to do with keywords that have zero sales 5:05 Search terms vs. Keywords 9:10 Keyword case study 11:05 When should you pause a keyword? 18:28 Keyword management in practice 24:13 How to interpret and act on your keyword data 37:45 Managing converting keywords 41:15 Closing thoughts 🦡 Resources & Links How To Optimize Keywords With 0 Sales In Amazon PPC What To Do About Low Click – Low Sale Keywords 3 Filters To Use Weekly In Your Search Term Report On Amazon Long Tail Search Terms: The Amazon PPC Silent Killer All Things Negative Keywords New Keyword Research Approach: Gain New Clients For Amazon PPC Bidding On Branded Keywords: What Happens When You Turn Them Off? How To Do Keyword Research For Amazon PPC: Back To Basics How To Tell A Story With Amazon PPC Data To Boost Client Satisfaction The A-Z Of Amazon SEO And How To Rank Your Product On Amazon How To Optimize For Total ACOS Goals In Amazon Advertising How Do I Fix Low-Impression, Low-Click Keywords In Amazon PPC? New Keyword Research Approach: Gain New Clients For Amazon PPC 🦡 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing Subscribe to our newsletter Look through all our show notes Book a call to discuss Amazon PPC strategy - Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Stephen Noch Senior Producer: Nancy Lili Gonzalez Podcast Coordinator: Catherine Cardenas Video and Audio Editor: Pedro Moreno  Graphic Designer: Vanessa Nieto

NOW PLAYING

What Do I Do When A Keyword Doesn’t Convert? (Classic)

0:00 44:39

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

MG Show MG Show The MG Show, hosted by Jeffrey Pedersen and Shannon Townsend, is a leading alternative media platform dedicated to uncovering the truth behind today’s most pressing political issues. Launched in 2019, the show has grown exponentially, offering unfiltered insights, comprehensive research, and real-time analysis. With a commitment to independent journalism and factual integrity, the MG Show empowers its audience with knowledge and encourages active participation in the political discourse. The Game Radio Popolare Soldi, lavoro, avidità, disoccupazioni: il grande gioco dell’economia smontato ogni giorno da Raffaele Liguori. Photo Breakdown Scott Wyden Kivowitz Photo Breakdown is a podcast in which we explore the world of photography with a trusted guide, host Scott Wyden Kivowitz. His expertise and passion bring the industry to life as we explore the stories, trends, and ideas shaping it today. Join us as we dissect everything from incredible photographs and creative techniques to the latest gear releases and hot topics in the photography community.In each episode, we break down what’s happening behind the scenes - whether it’s making a powerful image, a candid discussion on industry trends, or a reflection on the tools and technology changing how we make photographs. You’ll get insights, expert opinions, and a fresh perspective on what’s top of mind for photographers right now.Anticipate short, engaging episodes brimming with ideas and inspiration. Be part of the conversation by sharing your thoughts, voice notes, and comments. Your participation is what makes our community vibrant and dynamic.It’s more than just photography - everyth The Last Outlaws Impact Studios at UTS In a History Lab season like no other, we're pulling on the threads of one of Australia's great misunderstood histories, moving beyond the myths to learn what the Aboriginal brothers Jimmy and Joe Governor faced in both life and death.Australia's budding Federation is the background setting to this remarkable story, that sees the Governor brothers tied to the inauguration of a 'new' nation and Australia's dark history of frontier violence, racial injustice and the global trade and defilement of Aboriginal ancestral remains. This Impact Studios production is a collaboration with the Governor family, UTS Faculty of Law and Jumbunna Institute for Indigenous Education and Research.The Last Outlaws teamKatherine Biber - UTS Law Professor and Chief InvestigatorAunty Loretta Parsley - Great-granddaughter of Jimmy Governor and the Governor Family Historian Leroy Parsons - Governor descendant, Narrator and Co-WriterKaitlyn Sawrey - Host, Writer and Senior ProducerFrank Lopez - Writer,
URL copied to clipboard!