What Do Trump’s FTC Changes Mean for Marketers?

Big changes are happening at the FTC, and they could reshape how we navigate compliance. With Lina Khan stepping down and Andrew Ferguson taking over, President Trump’s executive orders signal a shift in federal enforcement strategies. Greg is flying solo today to break it all down, including what it means for us as marketers. Here’s what we discussed: Why the new FTC head could slow down rule changes. Update on the proposed Business Opportunity Rule expansion. How asset freezes and disgorgements are weaponized against marketers. What Trump’s executive orders on “regulatory freezes” and “ending weaponization” actually mean. The pros and cons of a warning system for compliance issues. This episode is a must-listen if you want to stay ahead of these changes and protect your business.