What do you REALLY want?

What do you REALLY want? I have tried to give up sugar completely over a dozen times. After failing over a dozen times, I have finally given into the fact that I don't REALLY want to give up sugar. If I did, I would have done it already. So I have had to get very clear about what it is that I want and tailor patterns of success to match that desire. Sometimes we beat ourselves up because we can't achieve a specific goal, but is it REALLY what we want? Odds for success are much higher when we know our why, when we get crystal clear about what it is we want. What do you REALLY want??