EPISODE · Sep 14, 2023 · 10 MIN
What does it mean to say you need better marketing?
from Boutique Fitness Marketing Podcast · host Connie Holen
What does it mean when you say you need better marketing? Marketing is pretty broad (and often overwhelming!) term. In this episode, I'm breaking it down and talking about some fitness marketing strategies. Do you have a business to-do list a mile long—and don't know where to start? If you're like every other studio owner I've talked to, "marketing" is on that list somewhere. Usually hovering somewhere near the top. The problem is that confusing terms like "cost per click" and "conversion tracking" make many of us want to give up before we even begin. If that's you, you're not alone! The good news is that in reality, marketing isn't a technical chore. At its foundation, marketing is all about creating a thoughtful customer journey. Your business is about people, and your marketing isn't any different. There are potential customers out there who have a lot to gain from your services. If you can find them — AND have the right conversation — everyone wins. Show notes: boutiquefitnessmarketing.com
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What does it mean to say you need better marketing?
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