What Does Your Business Stand For?

An episode of the The Give to Profit Podcast podcast, hosted by Alisoun Mackenzie: Author, Speaker & Business Mentor, titled "What Does Your Business Stand For?" was published on September 27, 2018 and runs 26 minutes.

September 27, 2018 ·26m · The Give to Profit Podcast

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Episode Description

Increasingly doing good is no longer good enough when it comes to consumer, staff and investor expectations about the role of business.

In this podcast episode I share:

Why it's important for businesses of all sizes to stand for something
5 steps for becoming known as a brand that cares
How to get clear on what your business stands for and define your social impact statement
The importance of taking visible action aligned to what you say you stand for
How the UN Global Goals can be a good framework to help with this

Give-to-Profit Resources Website Community Business for Good Conference Give-to-Profit Fundraising Challenge Give-to-Profit book: Amazon UK Amazon US The Book Depository Facebook Follow Alisoun Mackenzie Website TEDx talk Facebook Twitter LinkedIn Heartatude Book © Alisoun Mackenzie 2018

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