What He’s Learned From Spending $100M On YouTube Ads | Tom Breeze | #8

from Agency Giants · host Jordan Platten, Tom Breeze

Send us Fan MailThe Agency Giants Podcast - Episode 8 (Tom Breeze)__________________________________________Ever wondered how some brands seem to scale effortlessly using YouTube ads?Meet Tom Breeze, CEO of Viewability, who's managed daily ad spends of up to $140,000 for single clients!In this episode of Agency Giants, Tom shares his journey from helping people overcome public speaking fears to building a powerhouse agency driving millions in ad revenue.Tom's LinkedIn: https://www.linkedin.com/in/tombreeze/Viewability: https://viewability.co/__________________________________________0:00 - Intro1:09 - Key Ingredients for a $140K/Day YouTube Ad Campaign4:46 - Ad Strategies for Big and Small Budgets7:00 - From Psychology Student to Ad Expert10:06 - Pivoting from SEO to Paid YouTube Ads Success14:47 - US Expansion and Major Client Wins18:00 - Core Values Driving Business Success23:06 - Inbound vs Outbound: Client Acquisition Tactics26:04 - Overcoming Fear and Securing Speaking Gigs33:06 - Building Authority Through Content37:30 - Using Frameworks to Scale Operations44:29 - Cornerstone Framework for Effective YouTube Ads52:15 - Storytelling and 3-Act Structure in YouTube Ads57:50 - Crafting Calls to Action and Trust1:11:00 - Lessons in Scaling and Refining YouTube Ads1:22:15 - AI and Future Trends in Digital YouTube Ads__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________🎧 Stream on your favorite audio platform:Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfEAmazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast__________________________________________If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=444d__________________________________________Agency Owners Community: https://www.skool.com/agencyowners__________________________________________Follow us on all platforms:Instagram: https://www.instagram.com/agencygiantspodcast/Facebook: https://www.facebook.com/agencygiantspodcast/TikTok: https://www.tiktok.com/@agencygiants

Episode metadata supplied by the publisher feed · Published Nov 5, 2024

Embed this episode

Attribution link and audio player

What this episode covers

Distinct summary based on available episode metadata or transcript content.

Ready to play

What He’s Learned From Spending $100M On YouTube Ads | Tom Breeze | #8

0:00 1:41:01

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Daily Ops Boost Joshua Johnston Daily Ops Boost is your ultimate resource for mastering the inner workings of running a successful agency. This podcast is designed to redefine the way you perceive 'Operations,' going beyond systems and processes, and highlighting its pervasive role in every aspect of your agency - from lead generation, sales, and fulfillment, to HR and finance. Each week, we'll delve deep into strategic planning, client service, quality control, technology management, risk mitigation, and even cultural development to ensure your agency runs efficiently and effectively. Not Your Parents' PR Marla, Mads & Erica Lessons and laughs for communications professionals in 10ish minutes. Thoughts brought to you by 212 Communications, a strategic communications agency. Hosted by Marla Clendenin, Mads Caldwell and Erica Mechlinski. Rank Fortress Radio William Jones We are a team of 30+ highly skilled SEO professionals and web designers, all hand trained in my Standard Operating Procedures. All of the Rank Fortress Staff came to me needing to learn how to do SEO, and I have taught them everything required to rank a site or GMB listing.When I first started my Agency, it was just two vas, and over the past year, we quickly grew our agency to where it is now. With a specialized staff, each staff member has specific tasks they are responsible for. For example, most SEO agencies and SEO would handle everything regarding SEO and thus not get the desired results. I hand train each staff member on tasks such as GMB posts, GMB Optimization, Technical SEO, Click Through Rate Manipulation, On-page SEO, and content.The difference between Rank Fortress staff and your average SEO agency is that I live in the Philippines, and all work together at my house. The Ultimate Jet Guide Podcast Tom Lelyo Tom is a husband, father, and lover of aviation. When he first started learning about private jets, he noticed there wasn’t a lot of content available for people who wanted real, down to earth, information without any fluff or pomp. He knew that many people were curious before they buy a private jet, and he wanted to be a guide for the curious to the serious and those in between. Tom pulls back the curtain on private aviation to help individuals buy sell or charter jets without wasting time or losing money. In 2021 & 2022 Tom was the top producer of his former agency completing over 20 sales each year. In 2023 he started his own agency, Jet Life Aero where he looks to inspire the next generation of private jet brokers. As a former youth pastor, Tom wants to share his experience as a jet broker with others who aspire to change their lives through private aviation, like he did.

Frequently Asked Questions

How long is this episode of Agency Giants?

This episode is 1 hour and 41 minutes long.

When was this Agency Giants episode published?

This episode was published on November 5, 2024.

Can I download this Agency Giants episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!