What IS Creativity?

Creative ideas emerge in many situations, careers, hobbies, and works. But what exactly is creativity? If you’re a fine artist, writer, musician, photographer, or designer, you’ve likely been called ‘creative’ at some point in your life. Maybe you’ve figured out a new idea to a problem at your small business that you thought was creative. Maybe you’ve been in a class, interpreted a piece of work in a valuable way, or offered a unique perspective on an idea. The word "creativity" can be used very vaguely, so on this episode, I wanted to define exactly what it means and why you should care (a lot).