What is Neuromarketing? (and how do you apply it to your content marketing) - Connor's Curiosities #025

Today: Neuromarketing is a scientific approach to persuasion. Developed by Patrick Renvoise and Christophe Morin, Ph.D. (who I'll be doing a podcast interview with tomorrow) — and detailed in his book The Persuasion Code — neuromarketing applies principles of neuroscience to appeal to the primal brain. Your primal brain relies on instinct, emotion, and self-interest to make quick decisions. But how do you apply it to your content marketing efforts? Watch the full video here: https://www.youtube.com/watch?v=hoDZu8WLRnEFollow and connect with the host, Connor Dube on LinkedIn here: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeIf you're already thinking you need to find a more efficient way to conquer your monthly B2B content like blogs, newsletters, and social media – we’d like to show you how we can improve the quality, save you tons of time, and achieve better results! To learn more visit www.activeblogs.com