What It Costs to Create a Brand That Truly Makes a Difference w/ Kat Plouffe, CEO & Co-Founder of Sustainable Period Care Company Only

“I just wanna set an example of how business can be done in a way that’s both profitable to shareholders, easy on the planet, great for the people… I wanna give people a better means through which they can vote with their wallets because it really is up to corporations to set an example.”  - Kat Plouffe, CEO & Co-Founder of Only Kat Plouffe believes that period products shouldn't cut into your survival budget for things like food and rent. That's part of the reason why she spent six years building Only, which provides access to affordable, convenient, organic and biodegradable period products. According to Kat, "organic" shouldn’t be an option just for those who can afford to pay a premium. Only's eco-friendly subscription model allows Plouffe and her partners to offer their products at lower price point. Plus, for every subscription purchased, Only makes a donation to help eliminate period poverty in Canada. On this episode of the #FoundingFemme series, host Anastasia Barbuzzi chats with Kat about making the first organic tampon Canada’s seen in a decade, working on a period care brand with male business partners, decreasing the shame around periods to educate about women's issues, and more.About the series: If you want a BTS, insider look at how superwomen across industries came to live their dreams by doing their jobs - on their own terms - #FoundingFemme is for you. Learn just what it takes to start, grow, and sustain a company more than just financially. Tap or click here for more info.To follow along with Kat and Only, check them out on Instagram here and here.To shop Only period products, tap or click here.On Kat's recommendation, get your copy of Full Steam Ahead. To listen to our other episodes concerning menstrual inequity and period poverty, tap or click here and here.This episode is sponsored by our partners at Hardbacon. Tap or click here to learn more about them. Join us on shmoney.club / @shmoneyradio / @shmoneyhonies / https://www.facebook.com/shmoneyradioSound credits: Ketsa, High-Vibe / Levels by Yung Kartz ($HMONEY theme song - intro/outro music)Edited and produced by Anastasia Barbuzzi, founder and creative director of $HMONEY ($HMONEY Radio).To get acquainted with your host, tap or click HERE.To subscribe to The #SundayScroll ☕, Anastasia’s weekly newsletter, tap or click HERE.To learn more about $HMONEY, visit shmoney.club and join us on...Instagram: @shmoneyradio / @shmoneyhoniesFacebook: https://www.facebook.com/shmoneyradioSound credits: Levels by Yung Kartz ($HMONEY theme song - intro/outro music)Edited and produced by Anastasia Barbuzzi, founder and creative director of $HMONEY ($HMONEY Radio).