What Makes People Buy?

What Makes People Buy? The Coffee Run #552 Now that I have coffee, let’s talk about what motivates people to buy (it may not be what you think). There are 4 - no, 5 we discovered today - things that are going to help people to buy from you. No matter what, though there is ONE key thing that I hammered home today that completely revolves around integrity. I shared some stuff about hail damage (hahaha), some tips for marketing you and what you do, and also some things that I have seen and heard along the way that will work... Your integrity is ALWAYS your compass, though. Always. The five keys: - Influence - Scarcity - A reason why - Pain vs Pleasure - Frequency