EPISODE · Feb 5, 2025 · 1H 1M
What No One Tells You: Building a Food Startup Isn’t Glamorous—From €0 to €500K - The Startup Story of Giuseppe Baidoo Co-Founder of Gusto Snacks #72
from Tomorrow's Bites with Andrés and Sjacco · host Andrés and Sjacco
Most great businesses start with a bold idea—but what happens when the market isn’t ready? Giuseppe Baidoo learned this the hard way when his first venture, Ooze Drinks, shut down due to shelf life and market challenges. Instead of giving up, he used failure as fuel for something even bigger.In this episode of Tomorrow’s Bites, Giuseppe shares how he turned setbacks into success with Gusto Snacks (500K revenue achieved in 2024). He dives into the lessons of resilience, the power of mentorship, and the creativity needed to stand out in the food industry. From Bold Marketing tactics to understanding consumer psychology, Giuseppe reveals how branding, storytelling, and adaptability have shaped his entrepreneurial journey.This is a story about risk, reinvention, and the mindset needed to build something that lasts.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Giuseppe BaidooLook into the company Gusto Snacks
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What No One Tells You: Building a Food Startup Isn’t Glamorous—From €0 to €500K - The Startup Story of Giuseppe Baidoo Co-Founder of Gusto Snacks #72
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