EPISODE · Oct 27, 2022 · 21 MIN
What Selling, Sales Training Is
from Insurance Broker and Consultant Supporting Business Owners · host Clarence Nappier, Insurance Broker & Consultant
Here’s the short explanation of selling is: Selling is about finding mutual agreement between prospects and salesperson by seeing a product or service is a good fit. Here’s how a large majority of salespeople define selling: Convey to prospects how great products or services are by highlighting benefits and features and displaying salesperson industry knowledge. Disclaimer: only a few professionals qualify to put industry knowledge above building rapport with potential customers. These include medical specialty providers like oncologists, plumbers, electricians, auto mechanics and other providers whose talent, skill and expertise involve health and public safety. For everyone else, building rapport is essential, and finding mutual agreement is first and foremost in working people considering buying products and services. Click HERE to visit us on the Internet
What this episode covers
Here’s the short explanation of selling is: Selling is about finding mutual agreement between prospects and salesperson by seeing a product or service is a good fit. Here’s how a large majority of salespeople define selling: Convey to prospects how great products or services are by highlighting benefits and features and displaying salesperson industry knowledge. Disclaimer: only a few professionals qualify to put industry knowledge above building rapport with potential customers. These include medical specialty providers like oncologists, plumbers, electricians, auto mechanics and other providers whose talent, skill and expertise involve health and public safety. For everyone else, building rapport is essential, and finding mutual agreement is first and foremost in working people considering buying products and services. Click HERE to visit us on the Internet
NOW PLAYING
What Selling, Sales Training Is
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m