What to do if you "COPY" someones content - Teacher: Juma Bannister

Hello and welcome to Useful Content and this week's podcast is going to be a bit different than what we usually do because I'm going to share some thoughts on how creators can approach releasing their content  Even when they are challenged by some of the external things that they see on platforms and particularly when larger creators also release similar content. This is something that I've experienced and I know that people who are releasing content as a business and people who are releasing content for their business would experience this too  because there are a lot of content creators out there  and inevitably people will have these same thoughts or similar ideas to what you might have. And so what do you do when that happens? How should you respond? And I talk for about 10 minutes about that and my perspective on it, what I'm gonna do for me,  and how you should respond as someone who's creating content. for your business. This will be very useful. It's less of a tactical thing. It's more of how to think it's a mindset thing.  And I think it would help many creators make the right decision when it comes to releasing original thought content. Let's make useful content. I know there are many people who create content. Who are constantly being held back by the thought of being seen as someone who's just riding on the coattails of someone bigger. So recently I saw a creator that I like very much actually, and I've, I follow their content, talk about the fact that they've been observing people copying everything that they do. So they release something that is pretty unique, that is out of their years of experience doing what they do, and then somebody almost immediately comes up and kind of does the same thing, or says it in the same way, just changing up the words a little bit. And it got me thinking, it got me thinking about how many times over the years that. I've not released something because I've seen a bigger creator do it first. So I've had many ideas over the years based on my experience, based on things I've figured out that could be defined as like unique thought leadership, or at least something that has been crafted out of things that I learned, my experience, and things that I'm thinking about that I feel haven't really been focused on in that way before and I've had lots of different pieces of content like that and I would like make a video or write it down or get some jottings. And then what would happen inevitably is that I would see some bigger, more popular creator just offer the same idea. And of course, what then happens is that everyone who follows that person piles onto the idea, comments, and talks about how of a great perspective it is, and you know, this is unique and what not. And then I'm like, oh gosh, I can't share this anymore because now everyone would think I'm just kind of just saying the same thing that they said just in a slightly different way because the language is never exactly the same. The language is always a little bit different because of course they are not thinking, thinking the same thing that you are thinking. And so I, I, there are many ideas I've shelved. because of that or I've just waited till all of the fire around that particular person kind of dies down a bit and then I reformat mine and release it sometime after but I'll just, you know, I've stopped myself from releasing it almost immediately for the concern and sometimes even the fear of being pointed out as, oh, you're just copying this person. Um, so I've decided now that I'm not going to do that anymore. I'm not gonna not release an idea that I came up with or that came from my experience or from in business or from consuming conte...