EPISODE · May 10, 2026 · 9 MIN
What To Do When 25 Offers Hit Your Listing
from The Aaron Novello Podcast · host Aaron Novello
Most agents think multiple offer situations come down to great marketing. They don't. It comes down to price, and what you do in the first 60 seconds after those offers hit your inbox.I've personally managed situations with 25 offers on a single listing. There is a right way to run this and a wrong way. The wrong way gets complaints filed against you. The right way gets your seller to look at you and say "what do you think?", and that moment right there is where your value as an agent is proven.Here's exactly what this covers:✅ The first email you send the second an offer comes in, and why skipping it is the fastest way to lose a seller's trust✅ How to build a clean offer matrix for real estate that filters 25 offers down to the top 3 without guessing✅ The exact framework for managing multiple offers without making buyer agents feel like they're being ignored or played✅ How to present multiple offers to your seller in a way that protects you legally and positions you as the expert✅ The cash vs. financed offer conversation, what to say when the numbers are close but the risk is not✅ How to handle dual agency disclosure the right way so nobody walks away feeling like something was off✅ The counter offer approach that keeps momentum without blowing up the dealThis is real estate listing agent coaching from inside a live office hours session. No fluff, no theory. Just the real multiple offer negotiation process that works when the pressure is on.If you're a real estate agent handling multiple offers for the first time or the fifth time and you still feel like you're improvising, this is the system you've been looking for.
What this episode covers
Most agents think multiple offer situations come down to great marketing. They don't. It comes down to price, and what you do in the first 60 seconds after those offers hit your inbox. I've personally managed situations with 25 offers on a single listing. There is a right way to run this and a wrong way. The wrong way gets complaints filed against you. The right way gets your seller to look at you and say "what do you think?", and that moment right there is where your value as an agent is pr...
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What To Do When 25 Offers Hit Your Listing
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