What to Expect from Humanized: A Human to Human Marketing Podcast for Revenue Leaders

Revenue can start to break down when leaders lose touch with their customers. Today's buyers are often overwhelmed, over-marketed to, and quick to tune out anything that feels generic. To stand out and capture demand, companies need to understand their customers and create authentic connections.This is where Human-to-Human (H2H) Marketing comes in. H2H Marketing is built on a simple idea: behind every B2B or B2C label is a human making a decision.In this introduction episode, Marisa Sanfilippo, a 2x Founding Head of Marketing, shares why Humanized was created, what to expect from future episodes, and why customer obsession matters more than many companies realize.