What's Gone Wrong In The Beauty Industry - Growing A Skincare Brand In 2024 episode artwork

EPISODE · Nov 27, 2023 · 1H 1M

What's Gone Wrong In The Beauty Industry - Growing A Skincare Brand In 2024

from Way To Wellness · host Frida Waywell

In this episode, I interview Shidrokh Ghawami, CEO and Founder of CoolDerma, an award-winning, Swedish, science-based skincare company. The beauty and skincare market is hugely saturated today and what's lacking is the science and evidence behind the 1000s of beauty products which are marketed today. In this podcast we dive deep into: ~ Beauty trends to watch out for ~ What it's like to start a skincare company ~ Physical space Vs Selling online ~ Skincare myths ~ Why purely plant based products don't work As I mentioned in the podcast, you can book a totally free consultation with Shidrokh and she is fantastic! (I have personally started treatment with her now) I hope you love this episode as much as I do!! If you get in touch with Shidrokh, let me know! Follow CoolDerma: https://www.instagram.com/coolderma/ Extra Links: https://linktr.ee/coolderma

Episode metadata supplied by the publisher feed · Published Nov 27, 2023

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What's Gone Wrong In The Beauty Industry - Growing A Skincare Brand In 2024

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